{"id":3610,"date":"2024-04-17T12:12:43","date_gmt":"2024-04-17T05:12:43","guid":{"rendered":"https:\/\/libcondemo.bangkokwebsitedesign.com\/industries\/real-estate\/real-estate-case-study-1\/"},"modified":"2024-04-23T17:49:42","modified_gmt":"2024-04-23T10:49:42","slug":"expand-customer-base-by-referral-sales","status":"publish","type":"page","link":"https:\/\/libcon.co.th\/en\/industries\/real-estate\/expand-customer-base-by-referral-sales\/","title":{"rendered":"Expand customer base by referral sales"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"3610\" class=\"elementor elementor-3610 elementor-2233\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c5cce6b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c5cce6b\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-626f25b\" data-id=\"626f25b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-af226c1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"af226c1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-6caedd4\" data-id=\"6caedd4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-ff96267\" data-id=\"ff96267\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fbb354d animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"fbb354d\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Expand Customer Base by Referral Sales<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fa2c2bf elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"fa2c2bf\" data-element_type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c61ac48 animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"c61ac48\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Background \/ Objectives<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7d083f9 elementor-widget elementor-widget-text-editor\" data-id=\"7d083f9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"wpb_text_column wpb_content_element \">\n<div class=\"wpb_wrapper\">\n<ul>\n<li><span style=\"font-weight: 400;\">Developing a rental service for the construction industry.<\/span><\/li>\n<li>Although the business is currently successful due to favorable external conditions, a recession is anticipated in a few years, and building a new foundation for growth is necessary.<\/li>\n<li>The company\u2019s market share is currently small, but it has set its sights on a large construction company with a substantial share in the construction industry as an important future goal.<\/li>\n<li>To increase the share of the large construction company, it has been decided that referral sales within the client\u2019s company are more effective than expanding sales through telephone calls, which has been the method used until now.<\/li>\n<li>The company has implemented a structure for referral sales and staff education.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7366305 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7366305\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e5de736\" data-id=\"e5de736\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-fecc98d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fecc98d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-e6ce45f\" data-id=\"e6ce45f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-92485f5 animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"92485f5\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Result Creation Process<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b915895 elementor-widget elementor-widget-image\" data-id=\"b915895\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"900\" height=\"1200\" src=\"https:\/\/libcon.co.th\/wp-content\/uploads\/2024\/02\/image-56.jpeg\" class=\"attachment-full size-full wp-image-2239\" alt=\"\" srcset=\"https:\/\/libcon.co.th\/wp-content\/uploads\/2024\/02\/image-56.jpeg 900w, https:\/\/libcon.co.th\/wp-content\/uploads\/2024\/02\/image-56-225x300.jpeg 225w, https:\/\/libcon.co.th\/wp-content\/uploads\/2024\/02\/image-56-768x1024.jpeg 768w\" sizes=\"(max-width: 900px) 100vw, 900px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3cabfd7 animated-slow elementor-invisible elementor-widget elementor-widget-heading\" data-id=\"3cabfd7\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;fadeInUp&quot;}\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Results<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c865a77 elementor-widget elementor-widget-text-editor\" data-id=\"c865a77\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>[Achievement]<\/strong><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">Increased share in the target company.<\/span><\/li>\n<li>Increased unit price of each customer by strengthening relationships.<\/li>\n<\/ul>\n<p><strong>[System]<\/strong><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">Creation of a winning pattern for referral sales.<\/span><\/li>\n<li>Standardization of sales talk tools, etc. for the practice of the winning pattern.<\/li>\n<li>Construction of management system for referral sales.<\/li>\n<\/ul>\n<p><strong>[Human resource]<\/strong><\/p>\n<ul>\n<li><span style=\"font-weight: 400;\">Increased referral sales skills.<\/span><\/li>\n<li>Increased productivity through referral sales.<\/li>\n<\/ul>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-655b0ec elementor-widget elementor-widget-image\" data-id=\"655b0ec\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1200\" height=\"600\" src=\"https:\/\/libcon.co.th\/wp-content\/uploads\/2024\/04\/image2-1.jpg\" class=\"attachment-full size-full wp-image-3582\" alt=\"\" srcset=\"https:\/\/libcon.co.th\/wp-content\/uploads\/2024\/04\/image2-1.jpg 1200w, https:\/\/libcon.co.th\/wp-content\/uploads\/2024\/04\/image2-1-300x150.jpg 300w, https:\/\/libcon.co.th\/wp-content\/uploads\/2024\/04\/image2-1-1024x512.jpg 1024w, https:\/\/libcon.co.th\/wp-content\/uploads\/2024\/04\/image2-1-768x384.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Expand Customer Base by Referral Sales Background \/ Objectives Developing a rental service for the construction industry. Although the business is currently successful due to favorable external conditions, a recession is anticipated in a few years, and building a new foundation for growth is necessary. The company\u2019s market share is currently small, but it has [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":3608,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"footnotes":""},"class_list":["post-3610","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Expand customer base by referral sales - LiB Consulting - \u0e43\u0e2b\u0e49\u0e04\u0e33\u0e1b\u0e23\u0e36\u0e01\u0e29\u0e32\u0e25\u0e39\u0e01\u0e04\u0e49\u0e32\u0e17\u0e35\u0e48\u0e21\u0e38\u0e48\u0e07\u0e40\u0e19\u0e49\u0e19\u0e01\u0e32\u0e23\u0e2a\u0e23\u0e49\u0e32\u0e07\u0e1c\u0e25\u0e25\u0e31\u0e1e\u0e18\u0e4c\u0e17\u0e31\u0e49\u0e07\u0e14\u0e49\u0e32\u0e19\u0e01\u0e25\u0e22\u0e38\u0e17\u0e18\u0e4c<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/libcon.co.th\/industries\/real-estate\/expand-customer-base-by-referral-sales\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Expand customer base by referral sales - LiB Consulting - \u0e43\u0e2b\u0e49\u0e04\u0e33\u0e1b\u0e23\u0e36\u0e01\u0e29\u0e32\u0e25\u0e39\u0e01\u0e04\u0e49\u0e32\u0e17\u0e35\u0e48\u0e21\u0e38\u0e48\u0e07\u0e40\u0e19\u0e49\u0e19\u0e01\u0e32\u0e23\u0e2a\u0e23\u0e49\u0e32\u0e07\u0e1c\u0e25\u0e25\u0e31\u0e1e\u0e18\u0e4c\u0e17\u0e31\u0e49\u0e07\u0e14\u0e49\u0e32\u0e19\u0e01\u0e25\u0e22\u0e38\u0e17\u0e18\u0e4c\" \/>\n<meta property=\"og:description\" content=\"Expand Customer Base by Referral Sales Background \/ Objectives Developing a rental service for the construction industry. 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