07 Sep Supervisor education (Wholesale, Retail)
Topic: Sales and Marketing, Traning
Background / Objectives
- Desire for growth is fading, possibly due to the complacency of being No.1 in Korea.
- Due to changes in environment from shrinking market, strengthening SV skill became necessary.
- The perspectives of 1R5C (Research, Consultation, Coordination, Control, Counsel, Communication) are mainly strengthened.
- Manager of apparel stores and SV in charge were targeted, education was conducted by job education for SV and direct coaching for store manager and SV.
- Sales of target store is increased by 7 percent
[Human resource training]
- The 1R5C concept and recommended actions are organized, and management tools are created
- Store owners and SV’s problem-solving skills are strengthened through direct coaching
- Store review manual for SV education was created
- Establishing the result presentation meeting for the sharing of successful examples